Feb Starting Your Business
Find out what you need to know to make sure your new business gets off to a sound start. This comprehensive workshop on starting a business will cover topics that include how to assess the viability of your idea, identifying the best business structure for your needs, marketing, finance, pointers and tips on preparing a business plan and, what resources are available to assist and support new business operators and more. *A voucher for one free mentoring session is provided for participants in this workshop.Date: February 23, 2012
Time: 5:00 PM to 8:00 PM
Venue: St Kilda Town Hall
Location: Cnr Carlisle St & Brighton Rd Road St Kilda Vic 3182
AU$: 30.00
Better Thinking Better Business
Your thinking style affects the “bottom line” of your business! How does your thinking style help or hinder your business success? Discover how to utilise Whole Brain Thinking™ to communicate, make decisions and solve problems more effectively. Workshops are all presented by Industry Leaders with hands on business experience. Numbers are capped to enable indepth and valuable learning experiences.Date: March 21, 2012
Time: 6:00 PM to 8:00 PM
Venue: St Kilda Town Hall
Location: Cnr Carlisle St & Brighton Rd Road St Kilda Vic 3182
AU$: 30.00
Multi Channel and Social Media - PART 1
There are a wide range of social media tools businesses can use to get more interactive — to communicate and exchange information with customers. This workshop will provide advice and resources to help businesses get started in using Social Media tools ffectively.
This session will cover:
- Latest online trends & understanding the online customer
- Creating an integrated communication platform to gain, maintain & retain customers
- Demystifying Google
- Online marketing strategies: Search Engine Optimisation, Search Engine Marketing,
- Email marketing, online advertising
Date: April 2, 2012
Time: 6:00 PM to 8:00 PM
Venue: St Kilda Town Hall
Location: Cnr Carlisle St & Brighton Rd Road St Kilda Vic 3182
AU$: 40.00
Multi Channel and Social Media - PART 2
This workshop builds on Part 1 and will provide opportunity for participants to develop tailored business social media strategies and action plans.
This session will cover:
- Online marketing strategies (Continuation from Session: 1)
- Social media strategies for small to medium enterprises
- Mobile strategy - reaching mobile customers
- Online tools to control, operate, plan & evaluate online marketing campaigns
Date: April 4, 2012
Time: 6:00 PM to 8:00 PM
Venue: St Kilda Town Hall
Location: Cnr Carlisle St & Brighton Rd Road St Kilda Vic 3182
AU$: 30.00
June Start Your Business
Find out what you need to know to make sure your new business gets off to a sound start. This comprehensive workshop on starting a business will cover topics that include how to assess the viability of your idea, identifying the best business structure for your needs, marketing, finance, pointers and tips on preparing a business plan and, what resources are available to assist and support new business operators and more. *A voucher for one free mentoring session is provided for participants in this workshop.Date: June 26, 2012
Time: 5:00 PM to 8:00 PM
Venue: St Kilda Town Hall
Location: Cnr Carlisle St & Brighton Rd Road St Kilda Vic 3182
AU$: 30.00
Developing Loyalty Programs and Local Area Marketing (Part 1)
Developing Loyalty Programs and Local Area Marketing
‘Building relationships with customers has never been so critical.’
‘The retailers’ who understand who their customers are and how to offer them the best and most relevant customer experience will win in the 21st century.’
With a challenging economic environment, increased competition from global retailers entering the Australian Market and technology fuelling the growth of multi channel retailing, building relationships with customers has never been so critical.
Customer’s needs and expectations are continually evolving and competitors are innovating and raising the bar. The retailers’ who understand who their customers are and how to offer them the best and most relevant customer experience will win in the 21st century. Loyal customers are the most profitable customers
Learn how to determine the best marketing strategy for your business, as well as how to develop a structure to grow a loyalty program with existing and potential customers.
You will learn,
- How to build and utilise a customer data base
- Customer research and customer segmentation
- Understanding and developing loyalty drivers
- How to effectively to drive return from your marketing
‘In the ever changing retail world customers have become more community conscious.’
Local Marketing is important to maximise the market share of your business. In the ever changing retail world customers have become more community conscious and there are various ways that businesses can capitalise on this trend.
This workshop will explore how to deliver successful local marketing for your business. Email Anne Warner for more information.
Date: July 4, 2012
Time: 5:00 PM to 8:00 PM
Venue: St Kilda Town Hall
Location: Cnr Carlisle St & Brighton Rd Road St Kilda Vic 3182
AU$: 30.00
Developing Loyalty Programs and Local Area Marketing (Part 2)
Developing Loyalty Programs and Local Area Marketing
‘Building relationships with customers has never been so critical.’
‘The retailers’ who understand who their customers are and how to offer them the best and most relevant customer experience will win in the 21st century.’
With a challenging economic environment, increased competition from global retailers entering the Australian Market and technology fuelling the growth of multi channel retailing, building relationships with customers has never been so critical.
Customer’s needs and expectations are continually evolving and competitors are innovating and raising the bar. The retailers’ who understand who their customers are and how to offer them the best and most relevant customer experience will win in the 21st century. Loyal customers are the most profitable customers
Learn how to determine the best marketing strategy for your business, as well as how to develop a structure to grow a loyalty program with existing and potential customers.
You will learn,
- How to build and utilise a customer data base
- Customer research and customer segmentation
- Understanding and developing loyalty drivers
- How to effectively to drive return from your marketing
‘In the ever changing retail world customers have become more community conscious.’
Local Marketing is important to maximise the market share of your business. In the ever changing retail world customers have become more community conscious and there are various ways that businesses can capitalise on this trend.
This workshop will explore how to deliver successful local marketing for your business.
Date: July 11, 2012
Time: 5:00 PM to 8:00 PM
Venue: St Kilda Town Hall
Location: Cnr Carlisle St & Brighton Rd Road St Kilda Vic 3182